Michelle Hoagland
Brand Designer and Creative Director
Hi! I’m Michelle.
I’ve wanted to be a creative since I was a kid, filling notebooks with sketches during class. This passion has evolved into a career where I’ve launched international brands, supported startups with strategic and impactful materials, and led talented creative teams to do their own great work. For me, creative solutions have always been about more than aesthetics; it’s about building trusted brands, telling stories that resonate, and developing solutions that solve real problems.
With a talent for seeing problems from unique perspectives, I uncover opportunities that others miss, using those insights to offer innovative ideas. That’s why I love partnering with cross-functional teams – to simplify complexity, align strategy, and deliver creative work that resonates.
Brand Strategy and Brand Design
Creative Direction/Creative Leadership
Creative Concepting/“Big Idea” Development
Art Direction and Design
Client Partnership
Brand Research
Employer Branding
Social Media Content Planning
Team Building
Coaching/Mentoring
Talents
and Expertise
UX and Web Design
Brand Guideline Development
Marketing Strategy
Print and Digital Development
Social Media Creative Development
Corporate Identity Development
Omnichannel Creative Development
Content and Copy Writing
Environmental/Experiential/Trade Shows
Grammarly
CoPilot
Advocate / Aurora Health
Alegent Health
Baptist Health South Florida*
BP*
Capital One*
Cargill*
Chicago Freight Car Leasing
Chicago Tribune
CF Rail Services
Duff & Phelps
Encore Global*
Enterprise Rent-A-Car*
General Mills*
Gottlieb Advisory Group
Clients
I’ve Helped
Health Alliance of Cincinnati
Lettuce Entertain You
– Corporate and Restaurant Concepts
NxGen Rail
Parexel
Palantir
Sasser Family Holdings
Stanford Medicine School of Medicine*
Union Leasing
University of Chicago Hospital
and Comer Children’s Hospital
University of New Mexico Hospital*
Valtech
Xcēd (GSE) Aviation Services
* Employer Branding and Creative Development
** Brand Development
Contact me here:
Firefly
Chat GPT
AI Expertise